Spin Me: Creating the Image That Gets the Job;
An Image Guide for Recent Grads and Job Hunters
The concept of image may not be understood any better than in the world of public relations. In this field, they have mastered the art of creating and sustaining the ideal image. Public relations professionals call this the SPIN: weaving together the right details to positively influence perception.
Consider this booklet a form of basic training in spinning your own image. Spin Me: Creating the Image That Gets the Job can be used as a guide for those who have yet to consider how they are perceived by those outside of their inner circle and those who have yet to realize the powerful impact of their own personal image.
Spin Me will help you refine your personal image, from your wardrobe to your verbal and non verbal communications.
The workbook introduces you to four unique individuals who want to be themselves, present a great image, and make a good impression. Mind you, that’s not always as easy as it sounds.
For your use, I have included two of the stories for you to download and a Men’s Guide to Professional Dress.
Good luck in your job search.
Also, consider our Marketing Yourself for the Future workbook to aid in your preparation.
Carrie’s informal meeting with Professor Carter at her girlfriend’s engagement party turned into an invitation for a formal interview for admissions to Columbia College’s School of Communications. Carrie was excited about the prospect of studying broadcast journalism and assembled her dressy outfit for the interview. Her clingy, wrap dress had been around for years for special occasions – weddings, church, parties – and though she had really outgrown it a year ago, she considered it acceptable to continue wearing since the fabric stretched and therefore still fit her. She added her famed, black fishnets, and her only pair of dressy shoes; black, suede ankle boots.
Although men have fewer options in business attire, the tried-and-true navy blue suit is no longer the only accepted style for success.
As a new entrant into the job market, you may find that the newfound attention and respect you command, simply because of your “style,” is well worth any discomfort associated with the change from blue jeans navy blue Brooks Brothers.
A bit frustrated, Sara headed for her interview with a community service agency that her former case worker had recommended. She had already gone to three agencies and had disheartening results. Sara just couldn’t figure it out. Each time she’d walk into the office, she was met with blatantly disdainful, glances of the receptionist and her interviewer. In their faces she saw disapproval as they glanced over each of her tattoos, her tattered jeans, t-shirt, and black motorcycle boots. Didn’t they understand her past made her unique and cash poor?
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